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We notice a 1954 magazine ad for Schweppes Ginger Ale. We are not sure about the magazine, perhapds the Saturday Evening Post. The ad shows a sophisticated-looking beared man in a suit with a boy. The boy wears a grey Eton short pants suit with black knee socks. The ad was to give Schweppes an air of upper-class sophistication, which is why an Eton suit was chosen for the boy. He looks to be about 5 years old. The ad copy begins, "This is a photograph of an American boy called Billy drining his first glass of Schweppes Ginger Ale. A great event in anyone's life. The grand panjandrum on the leftg is Billy's English Uncle Whitehead, the Schweppesman from London. ...." The English association adds to the sophistication.
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