Figure 1.-- Here is some of the long underwear suits offered by Sears in 1938. The Sears ad copy read, "THESE ARE OUR HEAVIEST, WARMEST COMBED COTTON RIBBED SUITS! When we say, "A fine-ribbed extra heavy weight combed cotton suit," we're saying, "A suit that fits close to the figure, stretches easily; a suit that's warm in bitter cold weather; a suit that feels so soft you can forget you have it on . . . yet wears extra long." Note the long and short-sleeve styles.

The sears ad copyread, "THESE ARE OUR HEAVIEST, WARMEST COMBED COTTON RIBBED SUITS! When we say, "A fine-ribbed extra heavy weight combed cotton suit," we're saying, "A suit that fits close to the figure, stretches easily; a suit that's warm in bitter cold weather; a suit that feels so soft you can forget you have it on . . . yet wears extra long." Boys, it's your best choice in fine cotton. Tubular collar; military shoulders; won't sag or bind; smooth flatlocked seams. Ribbed cuffs and anklets. One-button flap seat. Well made, well tailored throughout. It will pay you to buy this longer wearing union suit. Cream color. Even Age-Sizes: 4 to 16 years. State age-size. See "How to measure below. Shipping weight, each suit, 16 ounces. 16 K 7560--Long sleeves, ankle length 16 K 7561--Short sleeves, ankle length. Prices: 67 c. Each Suit, Ages 4 to 8 85 c. Each Suit, Ages 9 to 16.

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Created: 11:16 PM 10/5/2004
Last updated: 11:16 PM 10/5/2004