Figure 1.-- Au Louvre offered a variety of school smocks in its 1961 smocks. There are a range of styles, including front, back, and side buttoning for both boys and girls. Blue was the dominant color, but red also seems popular. |
A mail order company offered a variety of school smocks, all front buttoning for both boys and girls. Blue was the dominant color for boys, but there were other colors as well. We have some information on school smocks from the 1961 Catalog au Louvre. We notice a wide variety of colorful school smocks for boys and girls. They come in back, front, and side buttoning styles for a range of ages. Some have collars and lapels while other are collarless.
Au Louvre is a large department store in the centre of Paris. It was particularly well regarded for its luxury good. Many Americans shop here when visiting Paris. I'm
not sure precisely when it was founded. Onr source reports rather obliqly that Le Louvre dates to the time of the extension of the rue de Rivoli under the Second
Empire. The Second Empire or the Imperial regime of Louis Napleon dates to about (1850-70). We know that it was an important Paris department store operating in
the 1880s. At the time, au Bon Marché was its' major competitor. Le Louvre in 1893 had sales of 120 million francs and reported a profit of 6.3 per cent. It continues to
be a major Paris store. Many American that visit Paris shop here, much as they do at Harrods when they visit London.
A mail order company offered a variety of school smocks, all front buttoning for both boys and girls. The back and side buttoning smocks seem to have been for the younger boys.
Blue was the dominant color for boys, but red was also popular. There were other
colors as well, several not shown in the illustrations. The girls in particular wore smocks in a wide varierty of colors. The boys mostly wore blue or grey smocks, but younger boys might wear red or other coloful colors. The girls are hown wearing patterened ginham smocks, bit all the boys' smocks were solid colors.
The illustrations show boys swearing both loing and short pants with smocks, but the girls all wear dresses.
The ad copy is not available.
Navigate the Boys' Historical Clothing Web Site:
[Return to the Main French 1961 catalog page]
[Return to the Main French garment page]
[Introduction]
[Activities]
[Biographies]
[Chronology]
[Countries]
[Clothing styles]
[Bibliographies]
[Contributions]
[FAQs]
[French glossary]
[Satellite sites]
[Tools]
[Boys' Clothing Home]
Navigate the Boys' Historical Clothing French pages:
[Main French page]
[French choirs]
[French catalogs]
[French school uniforms]
[French school smocks]
[French royalty]
[French sailor suits]
[French scout uniforms]
[Difficult French images]
[French art]
[French Movies]
[French ethnics]